2. Increase conversion by standing out and being different
3. Get more fans from a professional look, which could lead to more clients.
2. Helps to increase conversion to fans to your page talking about your work.
3. Allows you to express yourself on Facebook with your own personality.
2. Add awareness to your cause
3. Provide supportive members a way to sign up for your cause.
• Bio demonstrating your experience and skills
• An email capture form, RSS feed, and contact information